Little

Leadership
Photograph of Nicole Rehfuss, Director of Visual Strategy, Retail at Little

Meet

Nicole Rehfuss

Director of Visual Strategy, Retail

Contact

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Combining the art and science of retail into immersive visual experiences.

When you combine the science of deeply understanding the market, products, experiences, consumers, and client expectations with the art of placemaking through retail design, remarkable results follow. Nicole brings two decades of retail experience—both as a client and a team leader—applying her creative approach to strategy, brand expression, market research, project pursuits, customer insights, trend analysis, design, and visual merchandising.

Building relationships is really at the heart of it. Nicole is passionate about connecting with clients and colleagues, collaborating with creativity and empathy, and being relentlessly resourceful. Paying attention to the smallest details is innate, delivering thoughtfully curated environments and executing projects through delivery.

Education
Michigan State University

B.S. Merchandising Management and Business

Words of Inspiration

“The defining moment of success happens when the lure of a beautiful environment elicits the intangible feelings of never wanting to leave.”

- Nicole Rehfuss